Since 1986, Jacobsons Direct has been creating and maintaining more than five million classified records covering the entire Middle East countries.
Jacobsons is a member of the Direct Marketing Association (DMA, USA) and the Federation of Direct Marketing Associations (FEDMA, Belgium). We operate our business in compliance with the Code of Conduct and guidelines of these associations. We also follow our industry related best practices. We do not offer non-opt-in bulk email, SMS or postal mailing lists.
Integrity of data is of paramount importance and various parameters can be used to select
your target groups:
I. Individual Selection Parameters
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Gender |
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Age |
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Nationality ( Only for a specific target groups) |
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Income Level |
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Job Function |
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Activity Area |
( Administration & Finance Professors, Teachers, Engineering professionals, Accounts, Computer professionals Medical professionals, Management Sales & Marketing, Purchase & Procurement Secretarial HRD & Training, etc.)
II. Companies Selection Parameters
Precise Industry Segment (2,200 activities, services or products) or any of:
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Advertising Agencies & Media |
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Agriculture & Irrigation |
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Construction & Contracting, Consulting and Engineering |
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Educational Institutions |
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Diplomatic Corps |
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Hospitals, Clinics & Pharmacies |
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Hotels, Clubs, Airlines, etc |
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Information Technology and Telecommunications |
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Law and Accounting Firms |
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Information Technology and Telecommunications |
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Manufacturing |
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Government Bodies |
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Oil & Gas Exploration, Production and Distribution |
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Transport and Shipping Companies |
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Trading, Distribution and Retail by product segment |
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Others |
III. Company Type
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Multinationals |
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Large Local |
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Government |
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Others |
IV. Company Size
V. Geographical Spread
( Selections are available by Cities/Region within the Country )
GCC Countries
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United Arab Emirates (UAE) |
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Kingdom of Saudi Arabia |
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Sultanate of Oman |
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Qatar |
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Bahrain |
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Kuwait |
Arab Countries
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Egypt |
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Syria |
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Jordan |
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Lebanon |
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Yemen |
Arab North Africa
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Morocco |
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Tunisia |
Non Arab Middle-East Countries
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Iran |
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Turkey |
MAILING LIST DATACARDS FOR SPECIFIC TARGET GROUPS
AS OF 16th August 2007
Summary
| Target Groups |
Count |
| 1. |
Middle East Deciders |
182,400 |
| 2. |
The Gulf's Credit Card Purchasers |
111,900 |
| 3. |
The Gulf's Oil People |
22,000 |
| 4. |
Middle East Medicos |
7,436 |
| 5. |
The Richest of the Middle East |
21,520 |
| 6. |
The Gulf's Infotech People |
17,680 |
| 7. |
Office-Product Promo Responders of the Gulf |
20,000 |
| 8. |
Arabic TV-Channel Viewers of the Gulf |
12,000 |
| 9. |
Big Mail-Order Spenders of the Middle East |
14,800 |
| 10. |
IT Mag Subscribers of the Middle East |
15,100 |
| 11. |
Frequent 'Kuwaiti' Fliers |
8,600 |
| 12. |
Elite Arab Women of the Gulf |
15,300 |
| 13. |
The Gulf's Frequent Diners |
154,960 |
| 14. |
Executive Secretaries of the Gulf |
23,421 |
| 15. |
Trade Visitors from across the Gulf to International Exhibitions held at Dubai World Trade Centre |
252,000 |
| 16. |
Gulf's Consumer Promo Responders |
207,000 |
| 17. |
Shopping Mall Purchaser |
8,000 |
| 18. |
MyGulfLife.com Promotion Participation |
210,823 |
| 19. |
Multi-Purpose List Profile for The Middle East |
3,200,000 |
*Note: Jacobsons provide only opt-in Lists.
1. Middle East Deciders
Our premium list of carefully selected Decision-Makers from all across the Middle East. An ideal list for enhancing sales/ awareness among premium products/ services.
| Source |
Primary data from televerification/ fax campaigns, conference & exhibition visitors, and respondents to survey questionnaires. |
| Numbers |
182,400 |
| Markets |
United Arab Emirates, Saudi Arabia, Bahrain, Kuwait, Qatar, Oman, Iran, Lebanon, Yemen, Syria, Jordan, Egypt and Tunisia. |
| Selections |
Job Title, Job Function, Industry, Size of Company, Type of Company, Nationality and Income Level. |
| Updated |
On-going total coverage Once in 7-8 months |

2. The Gulfs Credit Card Purchasers
A solid list of credit card users with upper-middle income levels.
| Source |
Primary data from point-of-sale/ retail promotions |
| Numbers |
111,900 |
| Markets |
United Arab Emirates, Saudi Arabia and Bahrain. |
| Selections |
Nationality, Gender |
| Updated |
On-going total coverage once in 12 months |

3. The Gulfs Oil People
Personnel from one of the largest industry sectors in the Gulf The Oil & Gas sector. A very responsive list ideal for products and services aimed at people with sturdy jobs.
| Source |
Primary data from Oil Companies |
| Numbers |
22,000 |
| Markets |
United Arab Emirates, Saudi Arabia, Bahrain, Kuwait, Qatar and Oman. |
| Selections |
Job Title, Job Function, Nationality, Gender, Income Level. |
| Updated |
On-going total coverage 1/12 months. |

4. Middle East Medicos
Doctors / Paramedics across the Middle East.
| Source |
Primary data collected from company registration files, medical conferences/ health exhibitions, medical representatives, medical journals and tele-verification. |
| Numbers |
7,436 |
| Markets |
United Arab Emirates, Saudi Arabia, Bahrain, Kuwait, Qatar, Oman, Iran and Lebanon. |
| Selections |
Nationality, Gender, High Income. |
| Updated |
On-going total coverage once in 14 months |
Note: Pharmacists are not included.

5. The Richest of the Middle East
An exclusive list of Top Businessmen in the Middle East & owners of expensive property and boats. Ideal for exclusive/ expensive products.
| Source |
Press clippings, survey questionnaires, chamber of commerce mandates & private sources. |
| Numbers |
21,520 |
| Markets |
United Arab Emirates, Saudi Arabia, Bahrain, Kuwait, Qatar, Oman, Iran, Jordan, Lebanon, Egypt, Tunisia & Morocco. |
| Selections |
Nationality, Gender. |
| Updated |
On-going total coverage once in 6 months |

6. The Gulfs InfoTech People
| Source |
Visitors to various computer/ product exhibitions in the Middle East/ computer magazine readers/ televerification exercises. |
| Numbers |
17,680 |
| Markets |
United Arab Emirates, Saudi Arabia, Bahrain, Kuwait, Qatar and Oman. |
| Selections |
Job Function, Company Activity and Gender. |
| Updated |
On-going total coverage once in 12 months |

7. Office-product Promo Responders of the Gulf
| Source |
Direct Mail responders to Office-Product promotions. |
| Numbers |
34,201 |
| Markets |
United Arab Emirates, Saudi Arabia, Bahrain, Kuwait, Qatar and Oman. |
| Selections |
Job Title, Job Function, Nationality, Gender, Income Level. |
| Updated |
On-going total coverage once in 12 months |

8. Arabic TV-Channel Viewers of the Gulf
| Source |
Responders to television promotions. |
| Numbers |
12,000 |
| Markets |
United Arab Emirates, Saudi Arabia, Bahrain, Kuwait, Qatar and Oman. |
| Selections |
Gender |
| Updated |
On-going total coverage once in 12 months |

9. Big Mail-Order Spenders of the Middle East
A premium list of mail-order buyers averaging US$600 per purchase. Items were purchased primarily by youth, from all across the Middle East by mail-order from a large sport accessories mail-order house.
| Source |
A large Marine Sports mail-order house. |
| Numbers |
14,800 |
| Markets |
United Arab Emirates, Saudi Arabia, Bahrain, Kuwait, Qatar, Oman, Syria, Jordan, Lebanon, Iran, Yemen, Turkey, Tunisia & Morocco |
| Selections |
Gender |
| Income |
High |
| Updated |
Ongoing Total coverage once in 6 months |

10. IT Mag Subscribers of the Middle East
A list of I T enthusiasts who have paid for an annual subscription to various Information Technology Magazines
| Source |
Primary data collected from readership surveys |
| Numbers |
15,100 |
| Markets |
United Arab Emirates, Saudi Arabia, Bahrain, Kuwait, Qatar, Oman, Egypt, Jordan & Lebanon |
| Selections |
Job Title, Gender |
| Income |
Medium-High |
| Updated |
Ongoing Total coverage once in 3 months |

11. Frequent Kuwaiti Fliers
A list of Kuwaits top Business Class and 1st Class fliers who fly frequently on Business and Leisure trips to destinations across the world.
| Source |
Travel Operators, Response Advertising, Hotels |
| Numbers |
8,600 |
| Markets |
Kuwait |
| Selections |
Gender |
| Income |
High |
| Updated |
Ongoing Total coverage once in 4 months |

12. Elite Arab Women of the Gulf
A list of some of the most fashionable and wealthy socialite Arab women based in the Gulf countries. These women represent a literate and savvy breed with an ability to spend large amounts of money on the luxuries.
| Source |
Fashion Magazines, Response Advertising, Retail Fashion Stores |
| Numbers |
15,300 |
| Markets |
United Arab Emirates, Saudi Arabia, Bahrain, Kuwait, Qatar & Oman |
| Selections |
Markets |
| Income |
High |
| Updated |
Ongoing Total coverage once in 4 months |

13. The Gulfs Frequent Diners
A list of people who dine out frequently either to entertain business guests or themselves and have availed of membership to a club that provides specific perks to them for entertaining at the enlisted dining outlets.
| Source |
The Dining Club |
| Numbers |
154,960 |
| Markets |
United Arab Emirates, Bahrain, Saudi Arabia |
| Selections |
Gender, Nationality |
| Income |
Medium-High |
| Updated |
Ongoing Total coverage once in 3-4 months |

14. Executive Secretaries of the Gulf
A list of some of the most powerful influencers in the corporate world. Very useful in getting communication to reach the top brass through incentivising where necessary. The list is composed of 75% females and 25% males.
| Source |
Respondents to various office product promotions |
| Numbers |
24,421 |
| Markets |
United Arab Emirates, Saudi Arabia, Bahrain, Kuwait, Qatar & Oman |
| Selections |
Nationality, Gender |
| Income |
Medium |
| Updated |
Ongoing Total coverage once in 2-3 months |

15. Trade Visitors from across the Gulf to International Exhibitions held at Dubai World Trade Centre
A list containing the latest collection of names of Businessmen, Professionals, Tradesmen and Middle to Senior Level Executives from major companies in the Gulf and Middle East countries. List compiled from visiting cards of visitors to a leading exhibition on Building, Construction, Contracting, Water Technology and Air-conditioning and another leading one on Architecture, Interior design and Decoration.
| Source |
Exhibition attendee visiting cards |
| Numbers |
252,000 |
| Markets |
United Arab Emirates, Saudi Arabia, Bahrain, Kuwait, Qatar & Oman |
| Selections |
Nationality, Gender |
| Income |
Medium, High |
| Updated |
New March 2001 |

16.Gulf's Consumer Promo Responders
Young responders to various media promotions which spanned newspapers, television, telemarketing, radio, magazines etc. Data available includes Name, Age, Delivery Address, City, Country & Zip Code, e-mail(wherever available) apart from Nationality.
| Source |
Various Media Promotions |
| Numbers |
207,000 |
| Markets |
United Arab Emirates, Saudi Arabia, Bahrain, Kuwait, Qatar, Oman |
| Selections |
Gender, Age, Nationality |
| Income |
Middle - High |
| Updated |
FRESHLY COMPILED LIST. Less than 2 months old |

17. High-End Shoppers of the UAE
A premium list of upper-class/ cash-rich shoppers who purchased at some of the most exclusive malls in Dubai.
| Source |
Vouchers filled-in by shoppers at the malls. |
| Numbers |
8,000 |
| Markets |
United Arab Emirates |
| Selections |
Gender |
| Income |
Middle - High |
| Updated |
Once in 4 months |
18. MyGulfLife.com Promotion Participation
A hot new list - compiled from participants to the www.mygulflife.com promotion. The promotion was GCC wide and organised by Jacobsons to collect extremely detailed profile information on the web about consumers in the region. Customers participated to win over 40 prizes including 2 luxury cars.
| Source |
MyGulflife.com Promotion |
| Numbers |
210,823 |
| Markets |
United Arab Emirates, Saudi Arabia, Oman, Bahrain, Qatar and Kuwait. |
| Selections |
Age, Nationality, Income, Car Brand, Travel Frequency, No. of Children, Marital Status, Religion, Credit Card, Residence Type, Industry, etc. |
| Updated |
FRESHLY COMPILED LIST. Less than 4 months. |

Other compilations :
(With variable and changing counts over 3.25 million records)
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Females employed or unemployed exclusively middle & upper income; |
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Specialists: engineers by specialty, Other technical designations, Finance/ Accounting / Administration; |
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Businesses owners; |
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Many private databases useable with permission from owners. |
Note: We can also provide custom selections from across our different master lists, based on specific target profiles defined by you (such as by Job Title, Income Level, Nationality, Business Activity of the company etc.)
Jacobsons do not sell list databases. You can only rent the lists from us for single or multiple usages. We also do not part with these databases, the customers have to provide us with the mailing pieces, email templates or SMS content so that we fulfill their logistics requirements, at our all-under-one- roof facilities in Dubai. In case we find the contents are not in conformity with the values and traditions of the Arab region, we will then refuse to undertake the project. Jacobsons can also provide services such as creative design of mailing pieces and printing of the same locally at Dubai at economical prices. |